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It was their first taste of virality and changed the music video game forever.YouTube was becoming the next MTV, and musicians looking to make a wave had to think fast. OK Go had the idea to create music videos with the intention of trending on the internet. They kept the same formula intact for all their videos that followed.A-ha – “Take On Me” (1984)A-ha made music video history thanks to the animation style known as rotoscoping. Animators draw over motion picture footage frame by frame to produce realistic action with a cartoon look. It sounds like a lot of work — and it is — but it paid off for the Norwegian synthpop band.ADVERTISEMENTPhoto.Courtesy: Michael Ochs Archives/Getty ImagesThe video’s romantic storyline Middle East Phone Number List and whimsical animation style made MTV history. The group won six Moonmen at the 1986 Video Music Awards and amassed over 930 million views on YouTube. Bands like Weezer and Paramore have created their own video tributes using the iconic style.Christina Aguilera, Lil’ Kim, Pink, Mya and Lil Kim — “Lady Marmalade” (2001)It’s the ultimate pop music collaboration. These four powerhouses joined forces with a lot of lingerie for a cabaret like no other.
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Like a circus on acid, each performer showed off tiny costumes, sultry dance moves and outrageous hair and makeup.ADVERTISEMENTPhoto Courtesy: Kevin Mazur/WireImage/Getty ImagesThe blend of hip hop, pop, and French cabaret was a recipe for success. The video won the 200 1 MTV Video Music Award for Video of the Year and the 2002 Grammy Award for Best Pop Collaboration with Vocals.2Pac feat. Dr. Dre – “California Love” (1995)Burning Man meets Mad Max in 2Pac and Dr. Dre’s futuristic homage to their home state of California. Filmed inside the actual Thunderdome
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